What To Do If Your Home Isn't Selling

A typical house in a strong market can usually be sold in six weeks. It has to show well and be fairly priced for you to hit a homerun with selling your house. However, not every house can sell in six weeks, and when they don’t, the seller becomes frustrated as their agents begin price reductions.

A seller begins to think the agent just wants to get this deal pushed through, but if you’ve got a quality agent, they truly want to get you the best deal possible. Houses soon lose their momentum as the house continues to sit. Potential home buyers might be turned off by this fact, thinking this is a stale house and something could be wrong with it. Fear not! Here are a few ideas to get that sale your after when your house isn’t receiving any offers.

Essential Factors: Price, Location, and condition

Changing the location of your home would be difficult, but you do have the power of controlling the other two factors. If you’ve sat on the market for a couple months and have had no showings or offers, you may want to modify the price and condition.

One choice to fix the condition is to take it of the market and do a little maintenance/update. Try de-cluttering, re-staging, or give the kitchen a quick face lift with a fresh coat of paint. If you happen to get a few comments about a certain part of the home, consider doing something to it.

If giving the house a quick face life is out of the question, your next option is to reduce price. Houses in more public neighborhoods tend to have a location problem. The best answer then is to drop price. If you are unwilling to drop the price, try renting it.

Be on the same page with your agent

If you and your agent are at two different places on selling strategy and price, you will probably have to ditch them and get a new one. Without the backing of a professional agent, the synergy will be way off and could turn into a long six weeks, or more!

Communicate your selling strategy to your agent and listen to their feedback. Their advice comes with experience, so listening to them is key. They should be doing their job following up with interested parties, asking for offers, and advertise well. There is always room for negotiation when the buyer knows the seller will consider an offer below the listing price. This way reducing the price isn’t necessary, a negotiation will then suffice.

Through experience comes learning. Once you’ve got a decent idea of how the market works, you can begin strategizing on your selling plan. You might learn the hard way by kicking yourself in the butt when you price too low and get multiple offers right away. Then again, I would rather have an offer than no offer.

Each sale is different, so work with your agent to make the best deal possible.

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